Thursday, November 13, 2014

Yaking!

Yik Yak I very new social media app, it was released November 2013.

It is very similar to Twitter but differs because it does not require you to create a profile or to register with your name. Yik Yak also has a feature that differentiates it from twitter, Yakers are able to vote/rate a Yak and if the it gets enough up votes then it will get put on the "hot" list and if it gets e certain amount of down votes the Yak will be deleted.

Yik Yak is an app that uses your location to decide what yaks you see. It is within ten miles of phones GPS and its focused around collage campuses and high schools.

The problem that Yik Yak is coming across is that with the Yaks being anonymous they are being degrading and harsh. Yakkers are posting things that they would not if their name or profile was attached to it. There have been universities that have banned the app because of this problem.

Sunday, November 9, 2014

Ethics in Social Media Marketing

Some user believe that businesses on Social Media sites are gaining access to far to much personal information. I read an article that shared what businesses are able to use social media for and why it is so effective for them. After reading this article I believe that Social Media Marketing is a must in today society. Yes the business has access to more information that they ever have but they are able to use it to better their marketing strategies to the consumers. the consumers want to see the ads and what is new so it helps the consumer when businesses are able to obtain this information.

I also agree that users that are concerned with letting businesses access this information need to be the ones being proactive and not putting the info they want to keep secret off of social media sites. I don't believe that companies looking into what users are looking at and/or liking on social media is a invasion of privacy. I think that it is a helpful tool they are able to use to better market to us consumers, since it is getting increasingly hard to grab consumers attention since we have become immune to the old advertising tactics.

Original Article: http://www.huffingtonpost.com/mateo-gutierrez/social-media-marketing_b_2206357.html



Thursday, November 6, 2014

Google+ Hangouts!

I watched the YouTube video that I have embedded in my post and it was a quick how to on Google+ Hangouts!
 
Google+'s Hangouts have two different ways to "hang."
 
The first way is through text chat and face chats with your hangout contacts. This way you are able to chat like you would through text. these can be received via mobile phone or computer. You can also have group chats with up to one hundred people.
 
 
The second way to hang is a "hangout on air." These hangout are recorded and recorded onto a YouTube channel. These can also be streaming live. You can invite people as guest on your hangout on air.
 
Once you have completed a hangout on air it will be posted to your YouTube channel.

Linkedin

According to Laura Shin, writer for Forbes.com, "LinkedIn should show case everything you have done that does not fit on your resume." Since I have made my own LinkedIn account and explored it I still am not sure what I really am supposed to use it for. I understand the professional connections you make on the site and how other professionals can look at your profile and get a better idea of what you have done professionally. I don't quite understand why I would engage in LinkedIn besides looking for job openings and what my connections are doing with their job. LinkedIn is a social media site that I wont be visiting very often, maybe just to update my profile. In the article I read to better understand what the majority of people are using the site for they suggested to stay active on the site to show people you are doing well in your job. To do this they said to share links related to other people within your industry.

Maybe I will use the site more when I have graduated and have industry things to post about but at this point all I plan on doing is keeping my profile up to date so future employers are able to see what I have done and what I am trying to do.


Original Site: http://www.forbes.com/sites/laurashin/2014/06/26/how-to-use-linkedin-5-smart-steps-to-career-success/2/